Then they announced that no further development would go in to Swiftpage e-marketing: It was not being discontinued, but this meant that it would eventually become obsolete.
It was time to Embrace Change. Painful as it may be.
What am I talking about? Act! E-marketing (AEM) vs. Swiftpage E-marketing (SPEM)? Well, that in itself can create confusion!
What you may notice, if you have Act! v17, is that you have 2 options:
If you have not yet tried AEM, what can be more fun than a free trial! Open the Marketplace tab in the left menu bar, and sign up today.
The Act! E-Marketing tool provides an opportunity to access the capabilities and benefits of email marketing with 350+ customizable templates (to create your e-mail campaign), Web Forms (to gather new contacts and gain valuable insight to your current contacts), Call List (to automatically create a leads list for your sales team; displaying the most interested contacts), and Social Sharing (to expand your audience by automatically posting information to Facebook, Twitter, and LinkedIn pages.)
E-mail marketing is an inexpensive and influential tool. Research shows a whopping $40 return on investment for every dollar spent.
While you are "embracing" AEM, here are a few resources that may be helpful:
E-Marketing Training Video
E-Marketing Product Feature Demo's
How to Upgrade/Purchase
The above information does specifically address Act! v17, so if you are on an older version, you won't have the same options. While I am normally not necessarily an advocate for upgrading if what you use is working, if you use any e-marketing product, Act! v17 and AEM can simply make your life easier... and who doesn't want that?
However you use Act!... New or Old... I can help you leverage Act!, and Act! E-marketing, in your business.
From purchase and installation through implementation and problem solving, I invite your inquiries: I am here to help with your Act! challenges!